<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Vaayu Insights</title><link>https://vaayu-tech.webflow.io</link><description>From carbon and climate change to fashion, beauty, health and beyond, these insights use our in-house expertise in LCA, sustainability and retail to provide a unique lens across retail, its impact and the planet.</description><pubDate>Thu, 17 Sep 2026 13:52:02 GMT</pubDate><generator>Webflow</generator><atom:link href="https://vaayu-tech.webflow.io/insights/rss.xml" rel="self" type="application/rss+xml"/><item><title>The Ultimate Guide to Digital Product Passports (DPPs) | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/the-ultimate-guide-to-digital-product-passports-dpps</link><guid>https://vaayu-tech.webflow.io/insights/the-ultimate-guide-to-digital-product-passports-dpps</guid><description>Digital Product Passports provide details on a product’s life cycle, helping drive sustainability. Read this guide to understand and adopt DPPs.</description><pubDate>Tue, 03 Feb 2026 13:57:26 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/65ba2c8bd32c80c53db2de34_DPP%20Insights%20%20Thumbnail.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/65ba2c8bd32c80c53db2de34_DPP%20Insights%20%20Thumbnail.png"/></item><item><title>What Is the Best Carbon Accounting Tool for Retail, Fashion Brands and Marketplaces? | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/best-carbon-accounting-tools-retail-fashion-marketplaces</link><guid>https://vaayu-tech.webflow.io/insights/best-carbon-accounting-tools-retail-fashion-marketplaces</guid><description>Explore the best carbon and impact accounting tools for retail, fashion and marketplaces. Compare features and deep-dive into retail-specific platforms.</description><pubDate>Mon, 19 Jan 2026 09:25:11 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6953b70815a932f35e4fe77d_card%20(17).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6953b70815a932f35e4fe77d_card%20(17).png"/></item><item><title>LCA Stages: The Four Stages of Life Cycle Assessment | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/lca-stages</link><guid>https://vaayu-tech.webflow.io/insights/lca-stages</guid><description>There are four LCA stages or phases involved in life cycle assessments. Deep dive into the stages of LCA framework in this comprehensive guide.</description><pubDate>Mon, 17 Nov 2025 09:58:51 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66e04e16eb6948a6d948711b_card%20(6).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66e04e16eb6948a6d948711b_card%20(6).png"/></item><item><title>The French Eco-Score Explained: What Brands Need to Know and How to Get Ahead | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/french-ecoscore-explained</link><guid>https://vaayu-tech.webflow.io/insights/french-ecoscore-explained</guid><description>How France’s new Environmental Cost labeling program (Eco-Score) affects retail and fashion brands, calculating the scores, and early compliance.</description><pubDate>Thu, 06 Nov 2025 10:24:18 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/690b5504c9c29132061f1004_card%20(16).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/690b5504c9c29132061f1004_card%20(16).png"/></item><item><title>How to Build a Business Case for Sustainability (CFO-Ready) | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/business-case-for-sustainability</link><guid>https://vaayu-tech.webflow.io/insights/business-case-for-sustainability</guid><description>Uncover practical strategies to frame the business case for sustainability, demonstrating ROI and securing buy-in from CFOs and stakeholders.</description><pubDate>Fri, 26 Sep 2025 09:02:01 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/688b522aaf4c88cc399f44d2_Sustainability%20Budget_3.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/688b522aaf4c88cc399f44d2_Sustainability%20Budget_3.png"/></item><item><title>The Impact of European Sustainability Regulations on US Companies | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/eu-sustainability-regulations-for-us-companies</link><guid>https://vaayu-tech.webflow.io/insights/eu-sustainability-regulations-for-us-companies</guid><description>A full breakdown on the impact of European sustainability regulations on US companies and staying competitive in this complex landscape.</description><pubDate>Fri, 26 Sep 2025 09:02:01 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68b8177ea34b6b18904f9ad0_card%20(1).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68b8177ea34b6b18904f9ad0_card%20(1).png"/></item><item><title>Circular Fashion: Complete Guide For Retail &amp; Brands | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/circular-fashion</link><guid>https://vaayu-tech.webflow.io/insights/circular-fashion</guid><description>Everything companies need to know on adopting circular fashion, keeping clothing and footwear in use longer via design, reuse, resale, recycling and more.</description><pubDate>Tue, 19 Aug 2025 15:40:21 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68935ba3871995dc89ca9884_card%20(15).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68935ba3871995dc89ca9884_card%20(15).png"/></item><item><title>The ROI of Sustainability Initiatives in Retail: Why Investing in Climate Pays Off | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/roi-of-sustainability-initiatives</link><guid>https://vaayu-tech.webflow.io/insights/roi-of-sustainability-initiatives</guid><description>A data-backed guide to discover how sustainability drives real ROI for retail companies big and small, from higher sales to supply chain resilience.</description><pubDate>Tue, 19 Aug 2025 15:40:21 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/688b5886a40b51045bafdc16_ROI%20of%20Sustainability_card.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/688b5886a40b51045bafdc16_ROI%20of%20Sustainability_card.png"/></item><item><title>Corporate Carbon Footprint: A Simple Guide to Decoding Your Business&#39;s Impact | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/corporate-carbon-footprint</link><guid>https://vaayu-tech.webflow.io/insights/corporate-carbon-footprint</guid><description>Why understanding and managing your Corporate Carbon Footprint (CCF) is crucial to drive sustainability, please stakeholders and stay future-proof.</description><pubDate>Thu, 31 Jul 2025 14:38:17 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6889dac1611d5f995d9c22fe_card%20(14).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6889dac1611d5f995d9c22fe_card%20(14).png"/></item><item><title>The Power of LCA Automation: Streamlining Environmental Sustainability | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/lca-automation</link><guid>https://vaayu-tech.webflow.io/insights/lca-automation</guid><description>How AI-powered automation is transforming Life Cycle Assessments (LCAs), making them scalable and empowering smarter, data-led decisions.</description><pubDate>Fri, 18 Jul 2025 15:08:16 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/680f50ee735d613f56ebc03d_card%20(12).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/680f50ee735d613f56ebc03d_card%20(12).png"/></item><item><title>Supply Chain Traceability: Transparency in Retail | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/supply-chain-traceability</link><guid>https://vaayu-tech.webflow.io/insights/supply-chain-traceability</guid><description>The business case for retail supply chain traceability. It is a strategic asset that builds consumer trust and compliance, and boosts ops efficiency. </description><pubDate>Fri, 18 Jul 2025 15:01:56 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6731daa1d7d29e529eb8500f_card%20(10).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6731daa1d7d29e529eb8500f_card%20(10).png"/></item><item><title>Product Carbon Footprint: A Clear Guide to Sustainability Metrics | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/product-carbon-footprint</link><guid>https://vaayu-tech.webflow.io/insights/product-carbon-footprint</guid><description>Measure, track and reduce product carbon footprints with leading LCA methods and standards like ISO 14067 and the GHG Protocol.</description><pubDate>Fri, 18 Jul 2025 14:56:51 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/67d2f6db1d2edb33c80e7781_card%20(11).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/67d2f6db1d2edb33c80e7781_card%20(11).png"/></item><item><title>How to Calculate the Carbon Footprint of a Product  | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/how-to-calculate-the-carbon-footprint-of-a-product</link><guid>https://vaayu-tech.webflow.io/insights/how-to-calculate-the-carbon-footprint-of-a-product</guid><description>How to calculate the carbon footprint of a product with leading standards (ISO 14067, GHG Protocol), plus real-world examples.</description><pubDate>Fri, 18 Jul 2025 14:51:00 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6806268d62e232e2d83fe23b_card%20(1).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6806268d62e232e2d83fe23b_card%20(1).png"/></item><item><title>SBTi Target Setting: Guide for GHG Reduction | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sbti-target-setting</link><guid>https://vaayu-tech.webflow.io/insights/sbti-target-setting</guid><description>Explore how to leverage the Science Based Targets initiative (SBTi) for pathways to reduce your emissions and align with the Paris Agreement.</description><pubDate>Fri, 18 Jul 2025 14:46:29 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6806297d62e232e2d842a363_sbti%20target%20setting%20vaayu%20card.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/6806297d62e232e2d842a363_sbti%20target%20setting%20vaayu%20card.png"/></item><item><title>Crafting a Winning Corporate Sustainability Strategy in 5 Actionable Steps | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sustainability-strategy</link><guid>https://vaayu-tech.webflow.io/insights/sustainability-strategy</guid><description>Learn how retail brands can build impactful, future-proof sustainability strategies in 5 clear, actionable steps.</description><pubDate>Fri, 18 Jul 2025 14:35:31 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68553310c7e6ce914b17fa1d_card%20(13).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/68553310c7e6ce914b17fa1d_card%20(13).png"/></item><item><title>What Is LCA? Essential Guide to Life Cycle Assessment | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/what-is-lca</link><guid>https://vaayu-tech.webflow.io/insights/what-is-lca</guid><description>What is LCA in sustainability? Understand a product’s environmental impact from cradle-to-grave &amp; how LCA benefits businesses &amp; society.</description><pubDate>Thu, 10 Jul 2025 12:34:15 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/661d3326b4a462e5d774c7b3_Frame%2011938.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/661d3326b4a462e5d774c7b3_Frame%2011938.png"/></item><item><title>Prospective LCA: Insights into Future Environmental Impacts | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/prospective-lca</link><guid>https://vaayu-tech.webflow.io/insights/prospective-lca</guid><description>Prospective LCA assesses the potential impact of a new product or service, handling uncertainty and future scenarios to help lower impact early on.</description><pubDate>Mon, 17 Mar 2025 17:26:37 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66991512652f90645decc681_prosLCA_card.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66991512652f90645decc681_prosLCA_card.png"/></item><item><title>LCA Impact Categories: Understanding the Dimensions of Sustainability Assessment | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/lca-impact-categories</link><guid>https://vaayu-tech.webflow.io/insights/lca-impact-categories</guid><description>LCA impact categories highlight and help quantify specific areas of ecological concern, like global warming, ozone depletion, eutrophication and more.</description><pubDate>Mon, 17 Mar 2025 17:25:20 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66327f1718b46c8cc714b088_lca%20impact%20cat_card.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66327f1718b46c8cc714b088_lca%20impact%20cat_card.png"/></item><item><title>LCA Benefits: Understanding the Advantages of Life Cycle Assessment | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/lca-benefits</link><guid>https://vaayu-tech.webflow.io/insights/lca-benefits</guid><description>LCA quantifies climate impact from production to disposal, enhancing sustainable development and transparency. Here&#39;s everything you need to know.</description><pubDate>Mon, 17 Mar 2025 17:24:32 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/661e59a8eb74552efcb9f888_card.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/661e59a8eb74552efcb9f888_card.png"/></item><item><title>AI’s Impact on Retail Industry&#39;s Climate Future | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/ai-in-retail-and-climate</link><guid>https://vaayu-tech.webflow.io/insights/ai-in-retail-and-climate</guid><description>Artificial intelligence (AI) is now a crucial tool in tackling climate change. Here&#39;s how retail can use and is using AI to reduce greenhouse gas emissions.</description><pubDate>Mon, 17 Mar 2025 17:19:43 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/643ffb20fdd6e93ac999aaff_Assets_Insights-11.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/643ffb20fdd6e93ac999aaff_Assets_Insights-11.png"/></item><item><title>How Fashion and Retail Can Use Technology to Reduce Carbon Footprint | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/how-fashion-and-retail-can-use-technology-to-track-and-reduce-carbon</link><guid>https://vaayu-tech.webflow.io/insights/how-fashion-and-retail-can-use-technology-to-track-and-reduce-carbon</guid><description>Here&#39;s how technology can aid decarbonization in the fashion and retail sector, featuring insights from Missoma, Wunderman Thompson Commerce and Drapers.</description><pubDate>Mon, 17 Mar 2025 17:16:35 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/63ff5dd0c07f32067b98d786_Assets_Insights-07.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/63ff5dd0c07f32067b98d786_Assets_Insights-07.png"/></item><item><title>AI in Retail: Revolutionizing Customer Experience and Operations | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/ai-in-retail</link><guid>https://vaayu-tech.webflow.io/insights/ai-in-retail</guid><description>Explore the transformative outlook for retail sustainability in 2024, featuring the key strategies of industry leaders from circular economy to compliance.</description><pubDate>Mon, 17 Mar 2025 17:14:56 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/67065323d6ca687e7401ab3a_card%20(9).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/67065323d6ca687e7401ab3a_card%20(9).png"/></item><item><title>Climate Tech Trends: Navigating the Future of Environmental Innovation | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/climate-tech-trends</link><guid>https://vaayu-tech.webflow.io/insights/climate-tech-trends</guid><description>Climate tech&#39;s role in the fight against climate change is critical. Here&#39;s everything you need to know about its development, progress and future.</description><pubDate>Mon, 17 Mar 2025 17:14:39 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/664e27fb4b781dee48e045af_card%20(1).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/664e27fb4b781dee48e045af_card%20(1).png"/></item><item><title>CSRD Compliance: Which Companies Need to Comply? | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/csrd-compliance</link><guid>https://vaayu-tech.webflow.io/insights/csrd-compliance</guid><description>Our CSRD Compliance Guide explores which companies need to comply with the EU’s new mandatory ESG reporting law. </description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66e15ef45593bfe37df3de26_card%20(7).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66e15ef45593bfe37df3de26_card%20(7).png"/></item><item><title>A More Sustainable Black Friday Guide for Brands and Businesses | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sustainable-black-friday</link><guid>https://vaayu-tech.webflow.io/insights/sustainable-black-friday</guid><description>Brands can explore more sustainable Black Friday strategies to support mindful consumption and cultivate less impactful shopping on Black Friday.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66c85e115828532a7eb03894_card%20(5).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66c85e115828532a7eb03894_card%20(5).png"/></item><item><title>CSRD Requirements: Understanding Compliance Essentials for Businesses | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/csrd-requirements</link><guid>https://vaayu-tech.webflow.io/insights/csrd-requirements</guid><description>Key CSRD reporting requirements and guidance plus an overview of important organizations, ideas and the law&#39;s relationship to other legislation.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66bcd0e18a57380fe1f7f523_card%20(4).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66bcd0e18a57380fe1f7f523_card%20(4).png"/></item><item><title>Sustainability Events and Conferences: 2024 Must-Attend Global Gatherings | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sustainability-events-and-conferences</link><guid>https://vaayu-tech.webflow.io/insights/sustainability-events-and-conferences</guid><description>Sustainability events address climate challenges by sharing and creating cutting-edge practices in fashion. Here are the ones to watch out for.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/669679771945532a64a6f282_card%20(3).png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/669679771945532a64a6f282_card%20(3).png"/></item><item><title>SBTi’s FLAG Emissions: Bootcamp and Quick Reference Guide | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sbti-flag-emissions</link><guid>https://vaayu-tech.webflow.io/insights/sbti-flag-emissions</guid><description>How companies must assess their FLAG (forest, land &amp; agriculture) emissions to set a target with the Science Based Targets Initiative (SBTi).</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6687b54a91f64f8c53b70fcb_card%20(2).png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6687b54a91f64f8c53b70fcb_card%20(2).png"/></item><item><title>CSRD Timeline: Key Dates and Deadlines to Know | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/csrd-timeline</link><guid>https://vaayu-tech.webflow.io/insights/csrd-timeline</guid><description>Find out the timeline for the EU Corporate Sustainability Reporting Directive (CSRD), as well as if and when it will impact your business.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66704b868584635d60040baf_card%20(1).png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/66704b868584635d60040baf_card%20(1).png"/></item><item><title>How to Avoid Greenwashing: Making Credible Environmental Marketing Claims | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/how-to-avoid-greenwashing</link><guid>https://vaayu-tech.webflow.io/insights/how-to-avoid-greenwashing</guid><description>Greenwashing is when products are misrepresented as less environmentally impactful, tricking consumers and risking business reputation. Here&#39;s how to avoid it.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/662a5c9133d36cc7463dd35b_greenwashing--card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/662a5c9133d36cc7463dd35b_greenwashing--card.png"/></item><item><title>Retail Sustainability 2024: Leaders’ Strategies for Circular Economy and Compliance | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/sustainability-strategies-of-retail-leaders-2024</link><guid>https://vaayu-tech.webflow.io/insights/sustainability-strategies-of-retail-leaders-2024</guid><description>Explore the transformative outlook for retail sustainability in 2024, featuring the key strategies of industry leaders from the circular economy and innovating the shopping experience to compliance and leveraging Digital Product Passports.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/65d4997125e75b9af4697d9c_Retail%20Leaders.png" medium="image"/><media:thumbnail url="https://cdn.prod.website-files.com/62af06bdd8da1c8d2ba9b3f1/65d4997125e75b9af4697d9c_Retail%20Leaders.png"/></item><item><title>Accuracy Scores: Measuring, Reducing and Communicating Uncertainty | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/accuracy-scores-measuring-reducing-communicating-uncertainty</link><guid>https://vaayu-tech.webflow.io/insights/accuracy-scores-measuring-reducing-communicating-uncertainty</guid><description>Accuracy Scores are crucial for life cycle assessments and climate strategy. Discover how to understand how accurate impact calculations are.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6595995e666a8f70dd2bbdbc_AccuracyScore_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6595995e666a8f70dd2bbdbc_AccuracyScore_card.png"/></item><item><title>Expertise Unplugged #2: Product LCA with Dr. Stephen Allen | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/expertise-unplugged-product-lca-dr-stephen-allen</link><guid>https://vaayu-tech.webflow.io/insights/expertise-unplugged-product-lca-dr-stephen-allen</guid><description>Expertise Unplugged episode #2: Vaayu&#39;s Beth Greenaway sits down with expert Dr. Stephen Allen to discuss life cycle assessment in retail.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/656f253f975b1d928060183c_DrSteve_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/656f253f975b1d928060183c_DrSteve_card.png"/></item><item><title>What Loi AGEC Decree 2022-748 Means For Retailers | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/what-loi-agec-decree-2022-748-means-for-retailers</link><guid>https://vaayu-tech.webflow.io/insights/what-loi-agec-decree-2022-748-means-for-retailers</guid><description>French Anti-Waste Law or Loi AGEC is an ambitious law with a wide range of requirements and obligations. Here&#39;s what it means for retailers.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6576d9ea7858b9b24bdcbd78_Loi_AGEC.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6576d9ea7858b9b24bdcbd78_Loi_AGEC.png"/></item><item><title>Ecodesign for Sustainable Products Regulation (ESPR): Navigating Compliance and Innovation | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/ecodesign-for-sustainable-products-regulation-espr</link><guid>https://vaayu-tech.webflow.io/insights/ecodesign-for-sustainable-products-regulation-espr</guid><description>Explore the ESPR&#39;s requirements and prepare your business for its impact, including Digital Product Passports and more circular-focused unsold goods rules.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/652d47c04fa7711ffebf8b8f_ESPR_card%20(1).png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/652d47c04fa7711ffebf8b8f_ESPR_card%20(1).png"/></item><item><title>California’s New Groundbreaking Corporate Climate Reporting Laws | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/californias-new-corporate-climate-reporting-laws</link><guid>https://vaayu-tech.webflow.io/insights/californias-new-corporate-climate-reporting-laws</guid><description>California passed two new bills requiring thousands of companies to calculate and publicly disclose their GHG emissions and exposure to climate risk.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/65019f97662629bd66e777c3_SB_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/65019f97662629bd66e777c3_SB_card.png"/></item><item><title>The Circular Economy in Retail: Innovations and Opportunities  | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/circular-economy-retail-innovations-and-opportunities</link><guid>https://vaayu-tech.webflow.io/insights/circular-economy-retail-innovations-and-opportunities</guid><description>Circular business models help sustainability and profitability go hand-in-hand. Read how rental, recommerce and repair are lowering retail’s impact.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64faeae6ab2b40299ee1dcb8_Circularity_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64faeae6ab2b40299ee1dcb8_Circularity_card.png"/></item><item><title>The Beauty Industry&#39;s Biggest Climate Impacts of 2023 | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/the-beauty-industrys-biggest-climate-impacts-of-2023</link><guid>https://vaayu-tech.webflow.io/insights/the-beauty-industrys-biggest-climate-impacts-of-2023</guid><description>The majority of the beauty industry&#39;s climate impact comes from three key areas — here&#39;s how to address each to reduce impact at scale.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64e7151a04b3150251dd58cd_Beauty_Card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64e7151a04b3150251dd58cd_Beauty_Card.png"/></item><item><title>How Retailers Can Reduce the Impact of Black Friday | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/how-to-reduce-the-impact-of-black-friday</link><guid>https://vaayu-tech.webflow.io/insights/how-to-reduce-the-impact-of-black-friday</guid><description>Black Friday&#39;s high volume of transactions leads to a surge in impact. Here are incremental changes that can reduce impact year-on-year.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64ca35df6dc4e44b54def9a3_BF_Card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64ca35df6dc4e44b54def9a3_BF_Card.png"/></item><item><title>The Importance of Scenario Building for Setting and Tracking SBTis  | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/scenario-building-for-setting-and-tracking-sbtis</link><guid>https://vaayu-tech.webflow.io/insights/scenario-building-for-setting-and-tracking-sbtis</guid><description>How Science-Based Targets, specialist scenario-building tools and trusted technology are crucial to supporting brands and retailers on their reduction journeys.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64d35b7bb5e3cdfe0efb1de3_Scenario_Card1.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64d35b7bb5e3cdfe0efb1de3_Scenario_Card1.png"/></item><item><title>Mandatory Disclosure of Corporate Climate Risk and Emissions is Coming for US Companies | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/us-mandatory-disclosure-corporate-climate-risk</link><guid>https://vaayu-tech.webflow.io/insights/us-mandatory-disclosure-corporate-climate-risk</guid><description>Find out more about the US corporate reporting landscape including what&#39;s happening with the SEC climate rule and a spotlight on California.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64a7e0ced0a7b37247dcd28c_Donald_Card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64a7e0ced0a7b37247dcd28c_Donald_Card.png"/></item><item><title>Expertise Unplugged #1: European Legislation with Baptiste Carrière-Pradal | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/expertise-unplugged-1-european-legislation-baptiste-carriere-pradal</link><guid>https://vaayu-tech.webflow.io/insights/expertise-unplugged-1-european-legislation-baptiste-carriere-pradal</guid><description>Expertise Unplugged episode #1: Vaayu&#39;s Namrata Sandhu sits down with Baptiste Carrière-Pradal to discuss changing European legislation.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64feecf616eefea8cc36d42f_Baptiste_Card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/64feecf616eefea8cc36d42f_Baptiste_Card.png"/></item><item><title>Scope 3 Greenhouse Gas Emissions &amp; Effective Corporate Climate Action | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/scope-3-emissions-key-to-effective-corporate-climate-action</link><guid>https://vaayu-tech.webflow.io/insights/scope-3-emissions-key-to-effective-corporate-climate-action</guid><description>Scope 3 accounts for up to 90% of a retailer&#39;s impact but is harder to understand and reduce. Here&#39;s how to unlock Scope 3&#39;s decarbonization potential.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/649aa49aad223008de76687c_Scope3%20card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/649aa49aad223008de76687c_Scope3%20card.png"/></item><item><title>The New Fit For 55 Legislation and Retail Impact | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/fit-for-55</link><guid>https://vaayu-tech.webflow.io/insights/fit-for-55</guid><description>While the EU’s Fit For 55 requirements likely won&#39;t directly affect most retailers, awareness is important for retail emissions reductions.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/646dec9e310ef5ffdbb3b7bb_FitFor55_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/646dec9e310ef5ffdbb3b7bb_FitFor55_card.png"/></item><item><title>Vaayu is TÜV Rheinland Certified | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/vaayu-is-tuv-rheinland-certified</link><guid>https://vaayu-tech.webflow.io/insights/vaayu-is-tuv-rheinland-certified</guid><description>Vaayu’s carbon footprinting method is now certified by TÜV Rheinland in line with the leading GHG Protocol Corporate Standard.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6464b62651fa16783190c4f4_TUV_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6464b62651fa16783190c4f4_TUV_card.png"/></item><item><title>The Next Generation of Sustainable Materials for Fashion | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/the-next-generation-of-sustainable-materials</link><guid>https://vaayu-tech.webflow.io/insights/the-next-generation-of-sustainable-materials</guid><description>Fashion&#39;s eco-materials can be less environmentally damaging and could lead to a shift in the sourcing of raw materials. Here are the materials to watch.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/645e016fddb30689f69bd8df_NextGen_card.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/645e016fddb30689f69bd8df_NextGen_card.png"/></item><item><title>Earth Day 2023: ‘Climate Heroes’ by the Vaayu LCA Team | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/vaayus-lca-team-climate-heroes-earth-day</link><guid>https://vaayu-tech.webflow.io/insights/vaayus-lca-team-climate-heroes-earth-day</guid><description>Vaayu joined the world in celebrating Earth Day 2023. We asked our in-house LCA team to share their climate heroes; here’s who they nominated.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6463a57664cdb69da2aac375_Climate%20heroes%20-%20Insights.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/6463a57664cdb69da2aac375_Climate%20heroes%20-%20Insights.png"/></item><item><title>Findings From the State of the Climate Report 2021 | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/state-of-the-climate-report-2021</link><guid>https://vaayu-tech.webflow.io/insights/state-of-the-climate-report-2021</guid><description>The State of the Climate Report 2021, compiled by NOAA, has been released based on independent datasets across the globe. Here is a summary of the findings.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5e480b01cb588d77122a_Assets_Insights-05.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5e480b01cb588d77122a_Assets_Insights-05.png"/></item><item><title>New Research On Climate Tipping Points: Time is Running Out | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/new-research-climate-tipping-points</link><guid>https://vaayu-tech.webflow.io/insights/new-research-climate-tipping-points</guid><description>Tipping points refer to brinks which, when crossed, lead to larger climate system changes that are often irreversible. Here is a summary of the latest research.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5dc7948f04e37809dffd_Assets_Insights-06.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5dc7948f04e37809dffd_Assets_Insights-06.png"/></item><item><title>The Problem with Data Lag in Retail | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/the-problem-with-data-lag-in-retail</link><guid>https://vaayu-tech.webflow.io/insights/the-problem-with-data-lag-in-retail</guid><description>The retail industry is always evolving, so lapsed or delayed data becomes almost irrelevant. Data lag is a real problem for retailers: here&#39;s how to solve it.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d0c2eed103dae441497_Asset%201_Insights.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d0c2eed103dae441497_Asset%201_Insights.png"/></item><item><title>Legislation Changes Affecting Retail in 2023 | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/legislation-changes-affecting-retail-in-2023</link><guid>https://vaayu-tech.webflow.io/insights/legislation-changes-affecting-retail-in-2023</guid><description>Stay ahead of the wave of sustainability legislation underway in the EU and other countries — here is everything brands and retailers need to know to prepare.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/643ffb3062b77889388c925d_Assets_Insights-10.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/643ffb3062b77889388c925d_Assets_Insights-10.png"/></item><item><title>Here’s What Happened at COP27 | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/what-happened-at-cop27</link><guid>https://vaayu-tech.webflow.io/insights/what-happened-at-cop27</guid><description>COP27, with negotiators from nearly 200 countries in attendance, concluded on Sunday 20th November 2022. Here’s a roundup of the outcomes you need to know.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d7f263b6d5ca36ee8a0_Assets_Insights-09.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d7f263b6d5ca36ee8a0_Assets_Insights-09.png"/></item><item><title>The New Green Claims Directive and What It Means for Retail‍ | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/green-claims-directive-and-retail-implications</link><guid>https://vaayu-tech.webflow.io/insights/green-claims-directive-and-retail-implications</guid><description>The new Green Claims Directive proposed on March 22 2023 would establish new requirements for verifying environmental claims. Here&#39;s what it means for retail.</description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/643ffb00553bab3af9a9ec71_Assets_Insights-12.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/643ffb00553bab3af9a9ec71_Assets_Insights-12.png"/></item><item><title>Scopes 1, 2 and 3 Definitions and Explained | Vaayu</title><link>https://vaayu-tech.webflow.io/insights/scopes-1-2-and-3-explained</link><guid>https://vaayu-tech.webflow.io/insights/scopes-1-2-and-3-explained</guid><description>What are Scope 1, 2 and 3 emissions, and why are they measured this way? </description><pubDate>Tue, 17 Dec 2024 12:55:30 GMT</pubDate><media:content url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d96974fcac1afa67a73_Assets_Insights-03.png" medium="image"/><media:thumbnail url="https://uploads-ssl.webflow.com/62af06bdd8da1c8d2ba9b3f1/63ff5d96974fcac1afa67a73_Assets_Insights-03.png"/></item></channel></rss>